Stop Selling and Start Helping

While we have all experienced some recent difficult financial times, my economic background tells me the worst is over. But while we may all (0ver time) recover financially, the emotional road back may not be so easy. Many business and personal relationships have been compromised, if not destroyed.

Relationships need to be built around trust, not commerce. And trust takes time to develop.

My advice to all authors, entrepreneurs, business owners and marketers is to stop selling and start helping. Rather than peddling your goods, identify needs and find ways to fill voids in people's lives. Stand behind your product, support your customers, and most importantly, keep your word.

Welcome to my blog

Good morning all aspiring nonfiction authors, published authors and entrepreneurs.

Today I will begin blogging about book publishing and affordable publicity for authors and entrepreneurs. Occasionally, I will blog about other topics of interest to me (and hopefully my audience).

Just as a little background, I have an MBA in Marketing and 20 years of experience as a nonfiction book publisher, author and publicist. You can read more about me and my company at www.nextdecade.com

Thanks for stopping by. Barbara